I sometimes joke that there is not enough life for me to try on all the clothes I love. After scanning through Asiana Wedding's online version via Asiana.tv, I am no longer joking when I say that. I Am One. Hundred. Percent. Serious.
Screenshot from the new online version of Asiana Wedding Magazine. I think the male model on the
right page is the same guy they've been using for about 7 years since he won Asian Bachelor of the year.
Also, that gorgeous dress which is causing me some serious envy attacks is from Mona Vora.
Asiana Magazine is off the chain, and since I haven't been England for a while (sniffle), and cannot be asked to pay the 25 dollar postage, I haven't looked at it in a while. I had forgotten how instrumental this magazine has been to my inspirational drive. Every page is full of fashion goodness and out of the box ideas on design and style. While the rest of the new Asiana site is still in beta, they have uploaded the magazines for your perusal. I really recommend that you take the 2 minutes to answer the uncomfortably nosey questions (they are trying to identify their demographic, but still, it made me uncomfortable to have to tell them my birthdate and home city) in order to get access to this content.
If you are jaded with what you are seeing online, this magazine will quickly change your perception of South Asian fashion and what you could wear on your wedding day. It's not nearly the same as having the magazine, since the picture is annoyingly small, and zooming in means you can't see the whole page at once, but it's better than not getting to see it at all, and I am tempted to pay the postage to get the magazine in my hands now. A reader once asked me to scan a few pages to show the magazine's style, and unfortunately I had to refrain because of copyright. Hopefully, dear reader, you are seeing this now and are able to head over to Asiana.tv to see the magazine for yourself.
Blog Lovin - My Dulhan Diaries
My Dulhan Diary is the story of an NY desi bride journaling her way to the Mandap. I love the catalogue of ideas and inspiration to be found here. My fave posts are: her collection of desi bridesmaid pics, an idea i've been toying around with, but have never gotten around to writing and this collection of tanishq jewellery snaps by Sharon Nayak.
To check out this blog, or other blogs click on the Roll Call link in the menu bar above. Alternatively, if you are a South Asian Bride with a talent for writing and have your own blog to chronicle it, lemme know so I can add you to my blog roll!!
2 comments:
I have a love/hate relationship with Asiana Magazine and Asiana Wedding, on the one hand they present such pretty images, the clothes are all fabulous - it's a visual treat, but after a while you get bored of seeing the same faces wearing the same designers (the same advertisors) and everything in there clothes-wise (for me at least) is unaffordable which you'd only find out if you went to visit the stores because they don't publish prices in the magazine.
Mini-rant over, I hope they do something different with asiana.tv when it comes out of beta!
Hey Nazma, I guess that I was over excited about finally being able to look at the magazine for less than 30 dollars...haha. But seriously, you are right about the same faces. I know they say that Asian Models are hard to find, and pros are even harder, but seriously...that hard? I did notice a few new designers with maybe one or two page spreads this time around. Overall, I think Asiana has some sort of members' club thing going on out there, with only their friends getting good coverage.
As for prices, most of them border on fantasy level for my budget. I think brides just look through the magazine for inspiration, travel to India or pakistan and have a knock-off made. I know high-street designers don't like that, hence their resistance to online press, but ultimately, it's the cost of doing high-end retail business. The truth is, these spreads are designed to draw in the customer, I suspect most businesses know that the brides that come in will end up buying a significantly less expensive dress than the ones they feature.
Also, from the perspective on this side of the Atlantic, the designs in Asiana have way more creative flair than anything we are used to seeing. Just take a look at my post on the Suhaag Bridal Show for a sampling of what we get here.
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